CULC-Net: A Recipe for Tailored Creative Selection in Online Advertising

Baosheng Zhang, Liufang Sang, Haoran Wang, Wei Wang, Wenlong Chen, Changping Peng, Zhangang Lin, Jingping Shao, Jie He, Haoqian Wang, Yuchen Guo

ECML-PKDD 2025 pp. 519-535

doi:10.1007/978-3-032-06096-9_30 /ecmlpkdd/2025/zhang2025ecmlpkdd-culcnet/

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Cite

Text

Zhang et al. "CULC-Net: A Recipe for Tailored Creative Selection in Online Advertising." European Conference on Machine Learning and Principles and Practice of Knowledge Discovery in Databases, 2025. doi:10.1007/978-3-032-06096-9_30

Markdown

[Zhang et al. "CULC-Net: A Recipe for Tailored Creative Selection in Online Advertising." European Conference on Machine Learning and Principles and Practice of Knowledge Discovery in Databases, 2025.](https://mlanthology.org/ecmlpkdd/2025/zhang2025ecmlpkdd-culcnet/) doi:10.1007/978-3-032-06096-9_30

BibTeX

@inproceedings{zhang2025ecmlpkdd-culcnet,
  title     = {{CULC-Net: A Recipe for Tailored Creative Selection in Online Advertising}},
  author    = {Zhang, Baosheng and Sang, Liufang and Wang, Haoran and Wang, Wei and Chen, Wenlong and Peng, Changping and Lin, Zhangang and Shao, Jingping and He, Jie and Wang, Haoqian and Guo, Yuchen},
  booktitle = {European Conference on Machine Learning and Principles and Practice of Knowledge Discovery in Databases},
  year      = {2025},
  pages     = {519-535},
  doi       = {10.1007/978-3-032-06096-9_30},
  url       = {https://mlanthology.org/ecmlpkdd/2025/zhang2025ecmlpkdd-culcnet/}
}