Matching via Dimensionality Reduction for Estimation of Treatment Effects in Digital Marketing Campaigns

Cite

Text

Li et al. "Matching via Dimensionality Reduction for Estimation of Treatment Effects in Digital Marketing Campaigns." International Joint Conference on Artificial Intelligence, 2016.

Markdown

[Li et al. "Matching via Dimensionality Reduction for Estimation of Treatment Effects in Digital Marketing Campaigns." International Joint Conference on Artificial Intelligence, 2016.](https://mlanthology.org/ijcai/2016/li2016ijcai-matching/)

BibTeX

@inproceedings{li2016ijcai-matching,
  title     = {{Matching via Dimensionality Reduction for Estimation of Treatment Effects in Digital Marketing Campaigns}},
  author    = {Li, Sheng and Vlassis, Nikos and Kawale, Jaya and Fu, Yun},
  booktitle = {International Joint Conference on Artificial Intelligence},
  year      = {2016},
  pages     = {3768-3774},
  url       = {https://mlanthology.org/ijcai/2016/li2016ijcai-matching/}
}