The Power of Media Agencies in Ad Auctions: Improving Utility Through Coordinated Bidding

Cite

Text

Romano et al. "The Power of Media Agencies in Ad Auctions: Improving Utility Through Coordinated Bidding." International Joint Conference on Artificial Intelligence, 2022. doi:10.24963/IJCAI.2022/66

Markdown

[Romano et al. "The Power of Media Agencies in Ad Auctions: Improving Utility Through Coordinated Bidding." International Joint Conference on Artificial Intelligence, 2022.](https://mlanthology.org/ijcai/2022/romano2022ijcai-power/) doi:10.24963/IJCAI.2022/66

BibTeX

@inproceedings{romano2022ijcai-power,
  title     = {{The Power of Media Agencies in Ad Auctions: Improving Utility Through Coordinated Bidding}},
  author    = {Romano, Giulia and Castiglioni, Matteo and Marchesi, Alberto and Gatti, Nicola},
  booktitle = {International Joint Conference on Artificial Intelligence},
  year      = {2022},
  pages     = {461-467},
  doi       = {10.24963/IJCAI.2022/66},
  url       = {https://mlanthology.org/ijcai/2022/romano2022ijcai-power/}
}